Affiliate Marketing Strategies 101
There are a ton of affiliate marketing strategies and tactics employed by many successful affiliate marketers to drive up their sales and commissions. While some strategies may seem advanced, they are all usually based on the fundamentals of affiliate marketing. And the more you apply these stategies, the better you will become, and the easier it will become to employ.
You need content. You need traffic… and you need to position the right offer in front of the right audience. The goal is to help and also gently guide the reader towards a purchase. As an affiliate marketer, your job is to be a ‘conduit’ that takes an interested visitor to the sales page which will go on to sell the product.
That’s really all there is to it. All other intricacies can be boiled down to this goal. Let’s look at a few highly effective strategies employed by thousands of affiliate marketers all over the world.
* Niche sites
This is without a doubt the most popular strategy. To promote a variety of products you need a niche site. The content that’s interspersed with your affiliate links will make you sales if you do it right.
You’ll need to learn the basics of setting up a site, optimizing it, creating content that converts and a few other things. Once you get a grasp of the fundamentals, the sky is the limit.
As long as you grow your site, your earnings will increase exponentially. Some of the large authority sites make 5 to 6 figures a month in affiliate commissions. That’s how powerful this method is.
* Facebook groups/Pinterest boards
Everyone is on social media these days. Having Facebook groups and Pinterest boards dedicated to your niche, will allow you to tap into existing hotbeds of traffic while targeting and audience that is interested in your niche.
Through the links in your posts and pictures, traffic will trickle to your site and you’ll get sales. Some affiliates prefer to direct link the pictures in Pinterest to the affiliate products. That’s fine too. What matters is that you hang out where your audience hangs out.
* YouTube channels
If you’re shy to be on camera, you can still do unboxing videos or PowerPoint presentations with a voiceover. YouTube is an excellent source of free traffic. You just need to invest your time in creating interesting videos that are optimized to rank well.
Links in your video descriptions can either go to a landing page or your website. While some affiliates prefer to directly link to the product, it’s wiser to try and capture the lead.
* Email lists
As mentioned earlier, always strive to build your list. Have a pop up on your site with a freebie that encourages the visitor to opt in. Have your links in your social media sites pointing to your landing pages. Do whatever you can to build your list.
Once you have a list and you build a relationship with them, you can promote products that will be well-received. A list will be your greatest asset.
* Paid ads
Many marketers stay away from paid advertising because it’s almost inevitable that you lose money during the testing phase. However, you should give it a try when your budget allows for it. You’re not losing money – you’re buying data.
Once you make this mindset shift, you’ll be encouraged to keep trying till you find a few winning ad campaigns. A winning campaign can restore your losses within days and yield you an attractive profit. Such is the power of paid advertising.
Give these 5 strategies a try and watch your affiliate commissions soar. They will take you some time to do, but if you’re consistent and stick to the plan, your future self will thank you for it. These strategies will work wonders for your affiliate marketing.
To your great success on your affiliate marketing journey, Bob
Feel free to drop any questions or comments below.
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