Affiliate Marketing, Start Your Home Based Business
If anyone was asked to name a single method that marketers use to make a surefire rapid income on the Internet, then most of them would give you the same answer – “affiliate marketing”. Though there are dozens of home business models on the Internet, it is quite safe to say that affiliate marketing must rank within the top three, or maybe even at the top of the heap.
Basically, the affiliate marketing model means to promote someone’s product over the Internet. You are helping them with their advertising and are getting paid a commission for that.
You can start by making an account on an affiliate network such as Click Bank. This is a place where advertisers post their advertising requirements. When you are a part of this network, you can choose the products you want to promote. These are products of people within the network.
Once you are done with that, you will need an affiliate marketing service to promote the products you have chosen on the Internet. The best in this category is Google AdWords (http://adwords.google.com/). You merely have to start a campaign here, mentioning the product you want to promote and give the URL that you are advertising. AdWords will automatically search for the right website matches for the product and will advertise on them.
The payment is fantastic. You get paid for every click that your ad gets. This is known as Pay Per Click (PPC). However, there are some affiliate networking sites, such as the Hydra Network we have mentioned here, that pay only when a sale is done. In that case, it becomes a Pay Per Sale (PPS) affiliate service.
Your only expense is in starting the AdWords campaign. However, here you can bid on how much you want to spend. Hence, you are actually altering your expense. The returns, however, are much more than whatever money you will put into the business.
Niche Content Site, Take Your Business To The Next Level
What are people on the Internet mainly looking for? Information, that’s right! If you provide them the information they are looking for, you are a winner all the way.
What’s a niche content site, to begin with? A niche content site is a site that panders to a particular group of people. Like gardening is a niche; cooking is a niche; motor repair is a niche. Other people would not be interested in reading about these topics. But, people who are interested in these topics will surely throng your website and even come repeatedly to look for new information that you must put up all the time.
There can be a niche within a niche. Like, in gardening, there could be a sub-niche of how to do away with aphids or how to use the right mix of fertilizers to make those grapes bigger. These are sub niches. You must remember one thing here… the narrower you are making your niche, the lesser is the number of people you are getting for your site, but at the same time, these people are more focused and they will be more interested in doing business with you.
Think about it. If someone really wants to have some information on aphid removal, they are not going to find too many sites on it. If your site has that content and also promotes some product relating to it, like an aphid spray, the likelihood of that visitor buying the product from your site is indeed high.
This is the way you need to go about it.
- ® First, think of a popular niche that you would like to build a site on. You could go to places like Google Suggest (http://suggest.google.com/) and check out what many people are looking for.
- ® Google Suggest will also give you a host of keywords that you can use. These are the keywords that people are popularly searching.
- ® Build content. You will need to have at least 50 pages or so of content to make some kind of impact. Spruce up this content by using right keywords so that it reaches out to the people who are looking for the specific information.
Then, look for products on your affiliate network site to promote on your niche site. Refer to chapter 1 on how to become a member of an affiliate network site. You can put ads in the form of text and banners. By having your own site, you are saving money on advertising services such as Google AdWords. You have to popularize your site so that more people visit, which in turn will increase the number of clicks (and sales) that you get. At the same time, the popularity of your ads will increase the prospect of your website.
Blogging Your Way To Success
Very few models are as popular today as the business blogging model. This is one model where people entertain themselves by networking with other people, build on their knowledge and, of course, build on their business prospects.
The one thing about blogging that you need to know is that you can monetize it in several different ways. There isn’t just one way in which you can make money out of a blog; there are several. Once you have a blog of your own, it is a learning experience in itself. But, at the same time, the money begins flowing in almost immediately, which motivates you into milking your blog further.
A very good platform to build your blog would be WordPress (http://www.wordpress.com/) or Blogger (http://www.blogger.com/). These are blog platforms, i.e. you can create your blog using the software they provide. In addition, you will also need some hosting space and domain name to set your blog running.
The one difference between WordPress and Blogger is that Blogger is a free tool. That means, you will have to contend with advertisements from other people on your blog. WordPress is considered to be more focused and speaks better of the commercial blogger’s intentions.
If you get good content on your blog (including keyword optimized text, videos and photos), you can be sure that it will get populated soon. The search engines love blogs because they get a constant update of content and because so many people keep visiting them. In today’s scenario, blogs are more effective in websites.
The following are some ways in which you can monetize your blog:-
- ® You could use PPC advertising on your blog.
- ® You could directly sell or advertise products.
- ® You could give away an eBook or a newsletter subscription and get leads.
- ® You could build a blog, populate it and then sell the whole thing for a tidy profit.
Ok so there you have a little insight on how to get into affiliate marketing, and understand that it dose take a lot of effort, dedication, and hard work. But once you get all the basics setup, it can be a lot of fun and very rewarding. I will leave a link below so you can get access to some of the best affiliate market training on the internet.
To your great success on your online business journey, Bob@Lurnprofit
Please feel free to leave any questions or comments below.